炎上商法

えんじょうしょうほう

Meanings

1. Noun outrage marketing (deliberately stirring up controversy to generate publicity); shock advertising

Kanji

• 炎 flame. Read as エン.
• 上 up. Read as ジョウ.
• 商 trade. Read as ショウ.
• 法 law. Read as ホウ.

Jinuma: Japanese Dictionary · Word lists