旗揚げ はたあげ Also written 旗揚, 旗挙げ, 旗挙 Meanings Noun, する verb, Intransitive raising an army (literally: raising a banner) launching a new group; launching a business; launching a new party Kanji 旗 flag. Read as はた. 揚 deep-fry. Read as あげ. Jinuma: Japanese Dictionary · Word lists